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| Uva, Wen-fei L.; Cheng, Mei-luan. |
| This study identifies consumer characteristics associated with willingness to pay a higher price for quality guaranteed tree-ripened peaches, with a focus on evaluating factors important to consumers when making decisions to purchase tree-ripened peaches. Telephone interviews were conducted with consumers in New York State in summer, 2002. Seventy-eight percent of the 258 survey respondents reported that they were willing to pay a higher price. A logistical regression model of willingness to pay was estimated. The empirical results indicated that willingness to pay was positively affected by the existence of previous experiences in purchasing tree-ripened peaches and by consumer dissatisfaction with peaches consumed in the past. An analysis of consumer... |
| Tipo: Journal Article |
Palavras-chave: Consumer/Household Economics. |
| Ano: 2005 |
URL: http://purl.umn.edu/26767 |
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| Gloy, Brent A.; Cheng, Mei-luan. |
| This paper discusses the findings of a research project that examined the potential benefits of establishing farm savings accounts for specialty crop growers1. The primary goal of the project was to determine whether farm savings accounts would provide specialty crop growers with a useful tool for managing financial risk. The project examined how various farm savings account proposals ultimately impacted the benefits that specialty crop growers would receive from the accounts. |
| Tipo: Working Paper |
Palavras-chave: Agricultural Finance; Crop Production/Industries. |
| Ano: 2006 |
URL: http://purl.umn.edu/121062 |
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